When growth comes to standstill or products start to become commodity …nothing else matters as much as maintaining your Gross Margin.
A company can have stagnant revenue but Wall Street will still reward it's shares if it show profitability growth and how do you do it? Look no further than Gross Margin.
Essentially the five pillars of Gross Margin improvement are:
- Financial Planning
- Operational Effectiveness
- Pricing Optimization
- Product Management
- Sales Effectiveness